When I was poking around on LinkedIn today, I noticed something —many of my former colleagues are still using their current job title, i.e. Marketing Director or Senior Manager, as their LinkedIn headline. While it’s better than not having a headline, it’s a missed opportunity. Especially if you’ve got a portfolio career in the making.
So if you only have time to do one 10-minute task this week to focus on your professional development, make that task be to take a hard look at your LinkedIn headline, and give it an edit to better reflect the unique and marketable skills you want to apply in your work life.
3 Steps to a Better LinkedIn Headline
1.) Take a look at the skills for which others have endorsed you.
Are these skills you want to put to use in future positions, even if you aren’t using them now? Do they lend themselves to a unique and specific title, such as Editor, Coach, Illustrator, etc.? If so, make sure to include that as one part of your headline. This is especially helpful for those who are pursuing portfolio careers.